As a business owner, you know that your brand’s visuals play a huge role in how you’re perceived. But keeping your content fresh and on-brand can be overwhelming, especially when you’re busy running your business.
If you’re wondering how often to update your brand photos, I’d say at least once a year. Things can change quite a lot in just 12 months and that might be the case for you and your business too. New offerings, services, products, shop displays, locations, branding, website, a haircut – you name it!
Why is it important to update your photos?
Updating your images regularly shows your investing in yourself and your business. It also means you’re able to maintain high-quality images year on year.
Not only does it mean you’re investing in yourself, but it also holds you accountable. How many times have you said “I’m going to book a photoshoot this year” and not done it because you didn’t feel ready? Or forgotten about it because you’re busy?
On the other hand, you might be thinking more than one photoshoot a year would actually be better for you because there’s a lot going on across all quarters.
Updated brand photos, all year long
Let me introduce you to my new service that helps business owners capture high-quality content throughout the year. It’s called Quarterly Content.
Quarterly Content is a subscription-based photography service, designed specifically for brands and business owners. With this service, you’ll receive 4 custom photoshoots per year, spread across the seasons, all for an affordable monthly fee.
No more scrambling for last-minute content or reusing outdated images. Instead, you’ll have a steady stream of high-quality visuals that reflect your brand’s personality and keep your audience engaged year-round.
So if you’re thinking you might need some updated images then you probably do. It’s time to stop putting it off and get that first shoot in the diary.
Only you can take the messy action to move closer towards your goals. If you think Quarterly Content is the right fit for you or maybe a one-off brand shoot, then let’s have a chat.
Feel free to stick around the blog and read more tips around personal branding photography or check out my personal branding gallery.
As always, you can find me rambling and sharing stories over on IG here.
Until next time,
Beth xo